180,000 subs but broke? Why Most YouTubers Fail
Since one of my videos went viral the other day,
Many people contacted me.
I got this one DM, from a YouTuber with 180,000 subs,
he congratulated me & asked me to hang out.
So I asked him, sure, let’s meet up at this cafe tomorrow (Tuesday) at 11 am.
He said, he couldn’t.
I asked him, why not? and he said: because I have a job.
So wait a minute, you have 180k subs, but still have a job?
Something is clearly not right.
This lead me to believe that many other YouTubers, including your favorite YouTubers
are in the same boat.
So I’ve been on YouTube for a few years now.
I realized that there are 2 types of YouTube creators.
- One has many subs & views but is usually broke.
- Then there’s the other type with few subs & views, but they’re printing money.
If you’re a business owner,
At the end of this video, you’ll know which path to take, before it’s too late.
Overview of the 2 YouTuber types
I’ll give the definition, examples, how they make money, and their pros & cons.
YouTuber 1: Entertainment YouTubers
YouTuber 2: Business YouTubers
Differences overview:
Entertainment Creators | Funnel Creators | |
Definition | Entertainment, humor | Extremely competitive, time-sensitive, |
Examples | Gaming, vlog, sports, paranormal, travel, celebrity | Coaches, consultants, service providers |
Source of Income | Display ads, affiliate, brand deals, merchandise | Sell their service or courses, digital products |
Pros | Starts off as fun | The best way to make money from personal brand |
Cons | Extremely competitive, time sensitive, | Hard to start |
So which side of the coin would you rather be?
Have you even defined your goal?
Which side do you wanna be?
To see how I run a business YouTube channel check out this video right here: