I help service-based founders extract the stories they've live through, turn them into simple phone-recorded videos, and build a system that books calls in under 60 days.
Trusted by 124+ founders and service business owners across Malaysia, the UK, and the US
I never thought my stories were worth sharing and can bring me clients
Kumaresan Krishnan
Doctor turns Insurance expert
You've posted on LinkedIn. You've tried Instagram. Maybe ran some ads. Your audience grew. The inbox didn't.
So now you're stuck:
· Spread thin across 4 platforms, on the brink of burning out.
· Watching your pipeline dry up every time you're heads-down delivering
· Tired of copying outliers and still wondering why nobody's buying
· Burned by a YouTube guru course that taught you to chase virality.
You don't need more content.
You need a YouTube channel that brings clients to you while you do the work you're actually here to do.
2 years on YouTube going nowhere - then Helmi showed me what I was missing. People are now buying my mentorship from watching a single video.
Jacob Pegs
LinkedIn Copywriting Coach
They:
· Know exactly who they help and why those people buy
· Turn the stories they already tell on calls into simple videos
· Show up as themselves, not a polished, scripted version
A 200-view video with the right story books more calls than a 100K-view video that built the wrong list.
A focused system to turn your experience into a client-attracting YouTube channel. In 4 weeks, we work through:
I'll help you define exactly what makes you the obvious choice in your market.
I'll help extract & turn your backstory into a structured library of content ideas that build trust - so you stop chasing viral videos.
Record effective videos using just your phone - no production setup, no complexity. As simple as Face-timing a friend.
Set up a lightweight flow that turns attention into inbound leads. No branding confusion, no content overwhelm, no performance pressure. Just clarity → content → clients.
You don't need 100 videos and hope they go viral. You need 10 you're excited to record.
It was late. I'd just ordered a Ramly burger and had 15 minutes to kill while I waited.
So I sat in my car, scribbled a quick outline on my phone, and hit record. No script. No studio. Just me talking honestly about why solo business gets harder as it gets bigger.
Someone found that video, recognised themselves in it, booked a call - and became a client.
I lost $8,000 to a marketing coaching program that promised everything and delivered nothing.
Instead of staying quiet about it, I made a video. Told the whole story - the pitch, the red flags I ignored, the regret.
Someone watching had been through the exact same thing. They booked a call. They became a client.
I'm Helmi. Malaysian. 38. Father of two. I've lived and worked in the US, UK, and Singapore - and now I run my business from Kuala Lumpur.
Before this, I spent years inside SaaS marketing - most notably at Involve Asia, the affiliate network.
Then I tried the YouTube marketing agency route. Scripted my clients' videos for them. Drained myself doing everything. And one of my clients quit because my scripts had stripped his voice.
He was right.
That's when I stopped being an agency and became a strategist. The thing that converts on YouTube is the real founder - not a polished version, not a ghostwritten one. I don't build your brand.
I guide you to extract the story you're already sitting on. My job is to bring the real you out on video, so the right clients see it.
That's your superpower. I make sure people see it.
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Watch the free masterclass: How founders turn YouTube into a client acquisition system